Cheap, At Home Olaplex – Knight & Wilson PurePlex Review

Why, hello there you sexy creature. What are you doing in my humble abode? Well, it doesn’t matter how you got here – we’re happy to have you.

If you’re familiar with dying and bleaching your hair (or if you just have thick or dry hair), you have probably heard of Olaplex. Olaplex is basically this miracle hair treatment that can protect and repair the bonds in your hair, so that when you use all these damaging chemicals . . . your hair doesn’t break. Plus, if your hair is already damaged, it can usually repair it – to a certain degree, at least.

It’s a girl’s dream – and you can usually add it onto your salon treatments for ยฃ30 a pop. Unfortunately, it’s not available as an at home treatment.

(By the way, if you are ever considering Olaplex but aren’t sure if it’s worth it: it is. I had my hair bleached with Olaplex and left with my hair feeling softer.)

Now, you guys are all familiar with my hair type – thick, curly and dry. As you can imagine, even without dying and bleaching (which I don’t do anymore except to darken my hair), my hair can always use some repair. So when I stumbled across this Olaplex at home dupe . . .

Well, I just had to try it out.

Olaplex At Home Dupe: Knight & Wilson PurePlex

Knight&Wilson PurePlex – Superdrug (Currently on sale) – ยฃ6.45

What this product claims:

“PUREPLEX Revolutionary Hair Repair System for stronger healthier hair after just one treatment. Features Aminofix repair and protect bond reconstructing technology to help repair damage from over bleaching, colouring, styling, chemicals and heat. PURPELEX Revolutionary Hair Repair System rebuilds the hair’s natural structure, restores strength, elasticity and volume and protects against future damage and breakage.” – Superdrug Description

What comes in the kit & how to use it:

It’s a four-part kit and the steps are really simple to follow:

  • Clarifying Shampoo first to clean your hair
  • Bond Protecting Treatment that you cover your hair with and massage in for 5 minutes, then towel dry excess moisture, but don’t rinse
  • Bond Reconstruction Treatment that you allow to sit in your hair for 15 minutes and work its magic
  • Conditioner to . . . well, to condition your hair. Duh.

So does PurePlex work? How does it compare to Olaplex?

Hmm . . . Overall, yes, Pureplex is a good dupe of Olaplex and it does work to repair your hair. However, I would definitely say that Olaplex is more effective. As an at home treatment, I was really impressed and my hair feels so soft.

I can’t honestly say it was anything revolutionary as it left my hair feeling really soft . . . but so does a good deep conditioner. However, I have already had Olaplex and I haven’t bleached my hair since that treatment, so it’s not in bad condition to start off with.

All in all, I would highly recommend trying it – especially if your hair is dry or bleached.

Before and After Photos

I did try to get before and after photos for you, but without understanding my hair type you might not quite understand the impact.

If you remember my Everyday Curly Hair Routine, you will remember that I use a lot of product on my hair. My hair is naturally curly but these products help to keep it moisturised, controlled and in sleek curls. Post-wash, my hair looks like a frizzball – and the reason for this is that conditioner makes it so soft it kind of . . . doesn’t stick together? I don’t know if that makes sense.

So I took both of these post-wash, no product, left to dry on their own – one before PurePlex and one after. (Although, for fairness, I had my before photo in a bun before the spirit moved me to actually use this treatment.)

To conclude . . .

Overall, I’m going to give this a 3.5/5*s. While I did really like it and it definitely left my hair feeling fab, I didn’t notice any massive difference in my hair quality that makes me think “wow, some bonds have definitely been repaired”. Then again, this could be really be down to my hair type – and that I deep condition like twice a week anyway.

I do highly recommend this if you’re looking for a hair treatment to get your hair quality Insta-worthy! If you want to give it a try, feel free to buy below. (Because that’s totally an affiliate link.)

Knight&Wilson PurePlex – Superdrug (Currently on sale) – ยฃ6.45

Have you ever tried Olaplex or PurePlex before? Would you? Let me know your thoughts down below!


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35 thoughts on “Cheap, At Home Olaplex – Knight & Wilson PurePlex Review”

  1. I never tried olaplex treatment because of how expensive is and also I’m quite happy with my hair, it’s really healthy and I don’t have any problems with it. Gotta say I’m amazed at result of this treatment, like that before and after though :O. Definitely worth the money. xx

    1. Fair enough girly, it’s quite expensive but definitely worth it if your hair is ever in need of a boost ๐Ÿ™‚ And it was definitely fabulous value for money ๐Ÿ™‚ xx

  2. WOW.The before and after picture is stunning.May I know if this product is vegan?Because if it is, it’s definitely something I would want to buy!xx

      1. It’s honestly so brill, idk how it works but literal M A G I C . This dupe definitely isn’t the original, but for an at home treatment works really well! Thank you so much girly! xx

    1. Holy moly that before and after looks so good! I don’t thick hair, but I have annoyingly thin, curly hair, that sometimes wants to transform into beach waves and other times a mini afro, but all in all it’s thin and brittle. I’ve dyed my hair a total of three times, and each time I’ve had to take over a year to let it heal and get better before I could even think about doing anything to it again, but now that my hair’s all chopped off and all I have left is natural hair I’ve been considering dying it a really, really dark brown, only I’m shit scared my hair’s just gonna snap – you may have solved my problems Mia (as you somehow usually do), and for that I am grateful xx

    2. I would be interested in trying this! I bleach my hair, (whaaaaa a blonde who bleaches?;p) and use hair masks all the time on my hair. I also get treatments when I go home. Somehow the treatments in the salon always leave my hair in better condition then when I do them. <3

    3. I usually get an olaplex treated every other time I get my hair dyed and I really like it. It can be expensive to buy for home use though! Before and after pictures show it’s benefits so well ๐Ÿ˜‰

    4. OMYGOD. The before and after, damn, what?! I love reading your reviews. They’re carried out so well, I especially love how you added what the product claims to do. Little things like that really help a review stand out, which is something your reviews always manage to do, great job as always!

      1. I have never been offered Olaplex at my hairdressers but I have heard about it, mostly from YouTubers. I am intrigued to try this home duplex as my hair is still a bit tinged green and in desperate need of a good hair mask. I actually see a huge difference between your hair but that might be due to change in lighting and angle perhaps. xx

      2. Hi I have used both and found pureplex a really good alternative I used to buy small sizes of Olaplex on eBay but saving a fortune now and yes hair is improving and it works for good thatโ€™s what I love about it it doesnโ€™t just wash out like everything unless you can suggest something that works after a hair wash to help restore my over processed hair (by a hairdresser whom Iโ€™m not using again) I using pureplex every other wash as hair was soooo bad
        Totally recommend it
        Ri x

      3. Does this take the colour out your hair? As I’ve just had my hair coloured I have this pureplex but scared to use it incase it strips my colour,

      4. Olaplex has a home treatment. Only guaranteed from a salon itโ€™s called olaplex 3.
        Itโ€™s ยฃ36 but has quite a few applications per bottle so 100% worth it. X

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